Whether you’re a one-truck operator or leading an established business seeking to scale profitably or prepare for sale, this bundle gives you the tools to avoid being ‘stuck in the truck,’ navigate the pressures of customer expectations and scaling challenges in a fragmented industry, and better manage the trade-off between time, profit, and revenue.
This resource bundle includes a PDF ebook, audiobook, companion webinar, as well as other tools and templates you can use today.



Running a pool company is hard work, and scaling it without burning out is even harder. Most owners think they have a growth problem. In reality, they have a clarity problem.
After speaking with over 1,000 pool company owners, reviewing hundreds of financials, and mapping real-world growth journeys, Casey Graham created a 5-stage roadmap to help you:

Identify which of the 5 revenue stages you’re in today

How to write your Owner’s Intent—your “why” behind growth

Take stage-specific action steps to break through bottlenecks

Implement proven strategies to increase profit, reclaim time, and build a scalable company
This isn’t theory—it’s based on real-world experience growing and selling pool businesses, plus conversations with over 1,000 pool service owners.
Casey’s method is for pool service owners who want more time, freedom, and profit—and a business that runs on systems instead of nonstop hustle. It shows how to grow with clarity and control, whether you prefer to stay small and efficient or scale to a nationwide operation. This roadmap gives you the structure to do it with intention.
Download the full content bundle to discover:

This guide was written in partnership with Casey Graham, a seasoned entrepreneur who built, scaled, and sold a high-growth pool business, and Skimmer, the #1 pool service software in North America, trusted by over 30,000 pros to run smarter, grow faster, and deliver consistent service.

Easy-to-use tools built for pool businesses

Outstanding customer support—you can even reach us by phone

The belief that your success shouldn’t be left to trial and error.
Take the guesswork out of growth. Start building the business - and life - you actually want.